A Bathing Ape Fragrance: The Olfactory Art of Street Fashion
How can a bathing ape inject street culture into a perfume bottle and conquer global trendsetters? This is not just a story about perfume, but about how a brand extends its unique street culture genes to the olfactory realm, thereby securing a place in the global fashion landscape. A Bathing Ape’s (BAPE) fragrance series is…